Following this update, the page experience update was rolled out to users around the world from June 15. An update that many connoisseurs had expected more from, but nevertheless it certainly belongs in this list. On August 24, Google announced that it would automatically rewrite title tags based on users’ search behavior (see also this article on Frankwatching , ed.). This with the intention of improving these title tags. However, there was a lot of feedback on this update from all over the world. So Google decided in August to slow down the scaling of this update. EAT also became more concrete in the past year, with Google even making official documentation available about the guidelines used to assess the quality of content.
Are Still At The Beginning
In October, Google also launched the continuous scrolling update on mobile. Which automatically loads the next set of results at the bottom of the page as you scroll further. Updates to Google Ads Google has certainly not stood still in the field of digital advertising. For example, Google already Brazil WhatsApp Number List implemented a major change for phrase match and broad match modifier in February. Later that month, Google announced a major update, making responsive search ads the default for ads. In April, the company chose to make several changes to its smart bidding options , including bundling Target CPA and Target ROAS with its Maximize Conversions and Maximize Conversion Value bidding strategies.
At The Beginning
MarTechTribe Supergraphic. Image source: MarTechTribe The investments of B2B advertisers in online marketing are also CW Leads expected to grow strongly in the coming year. Especially in B2B – due to long contract terms and large order values – the return can often be particularly high. 6. Recruitment marketing: an opportunity for many companies Finding the right new colleagues is at the top of the list of challenges for this year in many boardrooms. There is a major shortage of specialists in most sectors . The expectations don’t lie. This will not change for the time being. Economy and work, graphics Geng. The greater the challenge, the more important it is in which way companies succeed in getting and retaining the right people.