Greg McKeon is a bestselling author and speaker who works with businesses and individuals to help them discover what really matters. His world-renowned book, Essentialism, changed the way people prioritize their crazy lives. I don’t care Iran Phone Number if you’re running a growing business or raising a growing family from home… if you apply Greg’s concepts from Effortless & Essentialism, they will open your mind and fundamentally change your life. I couldn’t be happier to hear his insights and stories firsthand. It’s kind of like a behind-the-scenes look at his writing process. By the way, warning: the interview gets quite emotional towards the end. So please listen or keep reading to learn how to apply these extremely powerful ways of thinking in your life so you can do more of what has the most impact and trade chaos for calm.
See Through a New Lens
One day Greg was sitting there staring at a piece of paper full of scribbles and notes. It was overwhelming. So he asked himself, “what would you do if you could do anything?” And while a lot of things come to mind, law school wasn’t one of them. Now, that was very unfortunate for Greg, considering that he had had this revelation when he was enrolled in law school halfway around the world. His revelation led him away from law school and into teaching and writing, two things that Greg has always had a passion for. For it is in these things that Greg is able to operate at his highest point of contribution.
Essentialism in Your Business
When he told his parents he had left law school, his father, quoting Hamlet, said “be true to yourself.” It gave Greg the confidence he needed to push forward into new ventures. As Greg says, if you can seek out and find answers that reframe common perspectives, you can have a transformative experience almost immediately. When you remove that set of invisible assumptions and remove the lens through which you have always seen yourself, you can have a massive shift in perspective and performance. Essentialism in your business While working for start-ups in Silicon Valley, Greg noticed that there were often-repeated patterns that determined whether a company would succeed or fail.