The worst thing that can happen is that a lot of people click on your PPC ad (costing you money), but none of those people become leads or turn into cold hard cash for your business. This would make your PPC campaign a waste of time Ukraine Phone Number and money. This is exactly why where you send people (i.e. the landing page) when they click on your ad is so critical… If you send leads (even motivated sellers) to a low-converting landing page, you might still get leads , but you won’t get as many as you could (how bad is it difficult to press the back button and click on the website instead?). Unfortunately, one lost deal can equate to between $10,000 and $50,000 lost depending on your business model.
Ppc Real Estate
The reason why optimizing your landing page is so important is that it helps determine the effectiveness of your ad campaign. If the page people go to after clicking on your ad is irrelevant or unconvincing, or even takes too long to load…they won’t stick around and become leads. Now that you know what a landing page is and why it’s important, let’s talk about the 7 elements of every landing page that have the biggest impact on conversion. 7 elements you MUST have on your real estate landing page to maximize lead generation High-Converting Element #1: Simple Signup Form At Carrot, we believe that every real estate website (agent or investor) needs a high quality, easy to fill out registration form.
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And we don’t believe that for no reason: it’s science. We’ve run hundreds of A/B tests on our members’ websites to determine not only whether opt-in forms work better than a “Call Now” CTA (they do), but also what types of forms work. the best. From a test we conducted, we found that our members’ sites had a conversion rate of nearly 30%! Here is the heat map of the test… Rent to Own Homes in NC Heatmap And here is the data… rental-property-test-website1 If you want a high-converting landing page right out of the box, our Carrot sites already have everything mentioned in this article. Or if you want to create one yourself (no problem!), here’s what you’ll want for your opt-in form…